# How to Make Money as a Christian Content Creator (12 Ways) ![](https://i.ytimg.com/vi/1F3siwJT6GM/maxresdefault.jpg) ## How Christian Content Creators Can Earn Money [(00:00:00)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=0s) - [[Christianity | Christian]] [[Content creation | content creators]] can explore various opportunities to monetize their faith-based [[YouTube]] channels, with 12 different ways to be discussed. [(00:00:00)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=0s) - A question from Barnabas Lawson inspired the discussion on the best ways to monetize a Christian channel, including options such as books, courses, channel sponsorships, and appeals for support. [(00:00:19)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=19s) - The discussion aims to provide valuable insights, including relevant [[Bible]] verses and the right mindset and approach for Christian content creators to monetize their channels. [(00:00:12)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=12s) ## Tip 1 [(00:00:41)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=41s) - To monetize a YouTube channel, one must meet the YouTube Partner program requirements, which include having 1,000 subscribers, 4,000 hours of watch time, or 10 million shorts views within 12 months [(00:00:49)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=49s). - Once these requirements are met, one can apply for the [[YouTube]] Partner Program and start getting paid for views [(00:01:00)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=60s). - The YouTube Partner Program can be lucrative for [[Content creation | content creators]] who produce content with broad appeal, such as [[Christianity | Christian]] channels that cover culture, trending topics, or controversial topics [(00:01:11)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=71s). - [[Google AdSense | AdSense]] can pay content creators well, especially those who get a lot of views on their content [(00:01:20)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=80s). ## Tip 2 [(00:01:23)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=83s) - Affiliate marketing is a viable option for Christian content creators, allowing them to promote products or services from various companies and earn a commission for each sale made through their unique referral link [(00:01:23)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=83s). - Christian content creators can partner with companies like Daily Grace Co, which offers a range of products such as Bible pencils, pens, [[Bible | Bibles]], and journals, and earn a commission by promoting these products to their audience [(00:01:48)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=108s). - Affiliate programs can also be found in niche areas, such as leadership development, where [[Content creation | content creators]] can partner with companies like Preaching Rocket and Giving Rocket, which offer coaching programs to help church leaders improve their preaching and communication skills [(00:02:05)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=125s). - These affiliate programs can be lucrative, with commissions ranging from 10% of the program's cost, which can be substantial for high-ticket programs, such as a $5,000 coaching program, resulting in a $500 commission [(00:02:32)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=152s). - To be successful in affiliate marketing, it's essential to have an audience that is aligned with the products or services being promoted, making it a win-win for both the content creator and the audience [(00:02:29)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=149s). ## Tip 3 [(00:02:40)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=160s) - [[Christianity | Christians]] are naturally inclined to read, study, and be students, making books, e-books, and audiobooks a viable option for Christian content creators [(00:02:41)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=161s). - A bookshelf can serve as a prop for [[Content creation | content creation]], featuring books from various Christian authors, such as Andrew W's and Swindoll's Proverbs commentaries [(00:02:52)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=172s). - Interviewing Christian authors on a podcast can be an opportunity to discuss their books and earn affiliate income [(00:03:14)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=194s). - Writing a book can lead to additional income streams, such as audiobook sales, which can be substantial, as seen in the example of "[[YouTube]] Secrets" earning around $50,000 to $60,000 in audiobook sales [(00:03:22)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=202s). ## Tip 4 [(00:03:39)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=219s) - Creating physical products is an option for [[Christianity | Christian]] content creators, with various possibilities such as journals, which can be launched depending on one's vision [(00:03:40)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=220s). - [[Christina Patterson]], a [[Bible]] teacher and video ranking academy student, is an example of someone who has successfully created physical products, specifically journals, over the years [(00:03:43)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=223s). - Physical products can be inspired by walking through a Christian bookstore, where numerous items have been turned into physical products [(00:04:04)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=244s). - Digital products are another option for Christian [[Content creation | content creators]], which can be explored in addition to physical products [(00:04:09)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=249s). ## Tip 5 [(00:04:10)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=250s) - Creating and selling digital products is a viable option for [[Christianity | Christian]] content creators, which can include online courses and ebooks on specific topics such as recovering from postpartum depression [(00:04:12)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=252s). - These digital products can be more focused and niche, rather than broad, allowing creators to establish themselves as experts in a particular area [(00:04:33)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=273s). - A common path for Christian authors is to create a series of related products, including a book, a workbook or small group study guide, and a video curriculum [(00:04:38)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=278s). - This series of products can potentially be distributed in churches, providing a wider reach for the content creator [(00:04:51)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=291s). ## Tip 6 [(00:04:55)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=295s) - Offering exclusive content and perks to paid subscribers through platforms like [[Patreon]] or [[YouTube]] Channel memberships can be a way to generate income, with Patreon allowing users to set their own prices for membership tiers, such as $5 or $10 a month [(00:04:56)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=296s). - Patreon's commission on earnings is 5 or 10%, depending on the level of the creator, which is considered generous given the technology and services provided [(00:05:15)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=315s). - YouTube Channel memberships offer a similar model, but with a 30% commission taken by YouTube, which is still a viable option considering the technology and services provided [(00:05:25)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=325s). ## Tip 7 [(00:05:31)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=331s) - Creating and selling merchandise, such as t-shirts, mugs, and accessories, is a viable option for [[Christianity | Christian]] [[Content creation | content creators]] to make money [(00:05:32)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=332s). - The Christian merchandise market has evolved, offering a range of clothing and apparel lines that creators can leverage to build their brand [(00:05:37)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=337s). - Building a cool brand on a [[YouTube]] channel and selling merchandise with the brand's logo or design can be a profitable venture [(00:05:43)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=343s). - Some creators may have a passion for fashion design, and selling merchandise can be an outlet for their creativity, as exemplified by Solomon's wisdom and attention to detail in the [[Bible]] [(00:05:52)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=352s). - Even [[Solomon]], known for his wisdom and splendor, was mindful of his appearance and the appearance of his servants, highlighting the importance of presentation and branding [(00:06:06)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=366s). ## Tip 8 [(00:06:18)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=378s) - Partnering with any brand is possible if a [[Christianity | Christian]] content creator grows to a certain size, as seen in YouTube videos sponsored by brands like [[NordVPN]] [(00:06:19)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=379s). - However, it is beneficial for [[Content creation | content creators]] to partner with brands that align with their values, as brands prefer to work with creators who share similar values [(00:06:56)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=416s). - Christian content creators may have varying degrees of faith expression in their content, ranging from subtle expressions in family vlogs to explicit teachings in [[Bible]] study or theology channels [(00:06:37)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=397s). - Values alignment is key when it comes to sponsorships, as brands seek to partner with creators who share their values [(00:06:57)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=417s). - Crowdfunding is another option for Christian content creators to consider [(00:07:05)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=425s). ## Tip 9 [(00:07:05)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=425s) - Crowdfunding platforms like [[Kickstarter]] and [[GoFundMe]] can be used to fund special projects, which might be a one-off, such as creating a new batch of videos or a documentary [(00:07:05)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=425s). - Crowdfunding can be used to raise funds for a specific project after building trust with the audience over time, such as one, two, or three years [(00:07:11)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=431s). - The funds raised through crowdfunding can be substantial, such as $20,000 or $100,000, to support the creation of content and other projects [(00:07:25)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=445s). ## Tip 10 [(00:07:37)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=457s) - Starting a nonprofit organization can be beneficial for Christian [[Content creation | content creators]], as it allows them to provide tax write-offs for donations, which is especially relevant for [[Christianity | Christians]] who are already accustomed to giving to their local church, missions, charities, or 501(c)3 organizations [(00:07:38)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=458s). - The creator and their team support [[Compassion International]], a 501(c)3 organization, and are currently sponsoring 101 kids on a monthly basis, which is a tax write-off for their charitable giving [(00:08:10)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=490s). - As a 501(c)3 organization, donations can be collected in a more professional charity manner, rather than through platforms like [[Patreon]], which are taxed differently [(00:08:39)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=519s). - Qualifying for 501(c)3 status and setting it up can enable content creators to cast their vision and collect donations in a more professional and tax-efficient way [(00:08:35)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=515s). ## Tip 11 [(00:08:48)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=528s) - Coaching is a viable option for [[Christianity | Christian]] [[Content creation | content creators]] to monetize their [[YouTube]] channel by offering one-on-one or group coaching services, leveraging their shared values and beliefs with clients [(00:08:49)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=529s). - The goal of coaching is to provide value, give free information, and transform lives, which can ultimately lead to clients seeking coaching services from the content creator [(00:08:55)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=535s). - People often prefer to work with coaches who share their values and beliefs, making it essential for Christian content creators to emphasize their faith and values in their coaching services [(00:09:11)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=551s). - Think Media offers coaching services through [[Coach (sport) | thinkmedia.coaching.com]], where certified coaches help clients with their YouTube channel and overall online business strategy [(00:09:43)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=583s). - The coaching services provided by Think Media cover various aspects, including niche selection, online business strategy, and more [(00:09:51)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=591s). - Christian content creators can consider offering one-on-one or group coaching services to their audience, providing an opportunity for clients to work with someone who shares their values and faith [(00:10:00)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=600s). ## Bonus Tips - Mindset for Creators [(00:10:05)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=605s) - The section provides bonus tips for [[Christianity | Christian]] [[Content creation | content creators]], focusing on the mindset and approach needed for success [(00:10:06)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=606s). - Barnabas Lawson is thanked for his question about the best ways to monetize a Christian channel and sharing mindset tips for success [(00:10:16)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=616s). - The discussion aims to cover specific tips applicable to Christians in terms of their approach to content creation [(00:10:27)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=627s). - Five mindset tips for Christian content creators are to be shared, with the first one being related to selling [(00:10:33)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=633s). ## Tip 1 [(00:10:34)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=634s) - Many [[Christianity | Christians]] struggle with monetization due to unresolved money mindsets, feeling that since the gospel is freely received, they should give their work away for free [(00:10:36)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=636s). - This mindset should be shifted, as the [[Bible]] teaches that while the gospel is a free gift, sales and business are also valid principles, as seen in Proverbs 11:26, which states that people will curse those who hoard grain, but a blessing will come to those who sell it [(00:11:01)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=661s). - The principle of sales is also illustrated in the story of Joseph, who stored up grain during good times and sold it during a famine, demonstrating wisdom and business acumen [(00:11:17)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=677s). - Selling one's work or products is a form of service, as it allows creators to share their wisdom, knowledge, creativity, and vision with others, and to fund their mission [(00:11:42)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=702s). - Having a healthy view of money and business is essential for Christian [[Content creation | content creators]], as it enables them to sustain themselves and their work, and to fulfill their mission [(00:11:59)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=719s). - The book "Business Secrets from the Bible" by Rabbi [[Daniel Lapin]] explores the many business principles found in the Bible [(00:12:01)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=721s). ## Tip 2 [(00:12:11)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=731s) - Focusing on product excellence is crucial, rather than just relying on marketing hype, as it can lead to disappointing customers if the product does not meet expectations [(00:12:12)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=732s). - There is often an overemphasis on growing a large following and getting views on social media, but not enough emphasis on fulfilling the promises made in marketing [(00:12:30)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=750s). - Proverbs 11:1 states that a false balance is an abomination to the Lord, but a just weight is His delight, emphasizing the importance of honesty and accuracy in marketing and product delivery [(00:12:45)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=765s). - It is essential to strike a balance between good marketing and an even better product, as marketing is important, but the product or service delivered should be of higher quality [(00:13:01)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=781s). - A good product or service is one that is delivered with joy, and customers should feel that they have received a fair trade for their money [(00:13:14)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=794s). - To achieve this, it is necessary to put in the work, do the research, and deliver a product or service that meets or exceeds customer expectations [(00:13:21)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=801s). ## Tip 3 [(00:13:26)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=806s) - Keeping one's word is essential, as stated in the [[Bible]], "let your yes be yes and your no be no" (Matthew 5:37), emphasizing the importance of honesty and integrity in business and [[Content creation | content creation]] [(00:13:26)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=806s). - In the context of [[YouTube]], this means making a promise in the title and fulfilling it in the video, and being transparent when promoting someone else's product after doing thorough research [(00:13:46)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=826s). - Having a set of core values, such as the seven core values at Thick Media, can help guide decision-making and ensure that actions align with one's ethical beliefs, with the Bible serving as the blueprint [(00:14:02)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=842s). - When endorsing products or services, it's crucial to be thoughtful and honest, even if it means saying no to a brand or positioning a product differently, to maintain integrity and credibility [(00:14:26)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=866s). - Making mistakes is inevitable, but striving to align actions with one's values and being mindful of the impact of one's words is essential in building trust with the audience [(00:14:40)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=880s). ## Tip 4 [(00:14:46)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=886s) - Building a good brand is crucial, and a good name is more desirable than great riches, as stated in Proverbs 22:1, and is essentially what branding is, giving meaning to a name [(00:14:49)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=889s). - A good brand name, such as [[Apple Inc. | Apple]], can evoke a strong reaction, whether positive or negative, and means something to people, showing the importance of building a strong brand [(00:15:06)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=906s). - When it comes to monetizing, long-term thinking is key, avoiding short-term decisions for quick money, and considering delaying monetization or gratification for a better reputation in the long run [(00:15:35)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=935s). - Choosing a monetization path requires making smart decisions and considering what reputation one wants to have over time [(00:15:48)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=948s). - Honesty and integrity are essential when selecting a monetization path [(00:15:52)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=952s). ## Tip 5 [(00:15:54)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=954s) - Proverbs 11:3 states that the integrity of the upright guides them, but the unfaithful are destroyed by their duplicity, emphasizing the importance of integrity for [[Christianity | Christian]] [[Content creation | content creators]] [(00:15:55)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=955s). - Integrity involves being truthful and honest in all dealings, as well as being reliable, which is crucial for building trust with the audience [(00:16:03)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=963s). - One way to demonstrate reliability is by being consistent, such as consistently uploading content and showing up on [[YouTube]] or a podcast [(00:16:12)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=972s). - Christian content creators should strive to be dependable, allowing their audience to rely on them to deliver value and show up regularly [(00:16:31)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=991s). - Increasing integrity can help Christian content creators make more money, as it builds trust and credibility with their audience [(00:16:48)](https://www.youtube.com/watch?v=1F3siwJT6GM&t=1008s).